where the writer begins to sound like himself"): words ("Be finicky about the one that you select"), and more, as they say in Macy's ads. “You are practicing a craft that is based on certain principles,” Zinsser says, and proceeds to discuss them as he sees them: simplicity ("Strip every sentence to its cleanest components"): style ("It is amazing how often an editor can simply throw away the first three or four paragraphs of an article and start. But the message can be absorbed with profit by any writer, no matter what his experience or his field. The book grew out of a writing course he now teaches at Yale, so the tone is that of a veteran addressing beginners. Not the nonfiction of studygroup reports or academic tomes, and not straight news reporting, either. Well-that depends on what you mean by “nonfiction.” William Zinsser, a veteran of The Herald Tribune and Life and of years of freelancing, is primarily concerned with popular journalism as it is practiced (less and less) in magazines and (more and more) in daily papers.
“To writing nonfiction,” it goes on to say. “Informal” it is-smooth, colloquial, seemingly effortless.
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